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JB Hi-Fi Drops Struggling Smartphone Brands
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Australian retailer JB Hi-Fi has stopped selling smartphone brands from HMD Global, citing the company's struggling presence in the market. The move leaves HMD Global with little to no presence in Australia.
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JB Hi-Fi Drops Struggling Smartphone Brands
Australian retailer JB Hi-Fi has stopped selling smartphone brands from HMD Global, citing the company's struggling presence in the market. The move leaves HMD Global with little to no presence in Australia. According to sources, JB Hi-Fi staff have informed customers that the brand has been discontinued and that remaining stock will be sold through from warehouse inventory. This decision comes after HMD Global launched in Australia on the back of the licensed Nokia brand, but failed to gain significant traction.
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