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Apple CEO John Ternus pressures Craig Federighi to accelerate Siri AI roadmap

Apple CEO John Ternus pressures Craig Federighi to accelerate Siri AI roadmap to compete with rivals

Updated 1 min read

Published by Agyata NewsroomEditorial policyCorrections

Key points

  • Apple CEO John Ternus is pressuring AI lead Craig Federighi to speed up Siri development.
  • Siri will gain control over native apps for editing photos and managing browser tabs in iOS 27.3.
  • The assistant will integrate with third-party services to book reservations and place food orders later this spring.

Why it matters. This shift aims to transform the tool into an autonomous agent capable of pursuing long-term goals without constant user input to meet market demands.

Updated Sources: The Verge, Bloomberg.com, 9to5Mac

Apple CEO John Ternus is urging AI lead Craig Federighi to speed up Siri's development to rival competitors like OpenAI and Meta. The assistant will soon gain control over native apps for tasks such as editing photos and managing browser tabs, with these features arriving in iOS 27.3. Later this spring, Siri is expected to integrate with third-party services to book reservations and place food orders.

Latest updates

Apple CEO John Ternus pressures Craig Federighi to accelerate Siri AI roadmap

Apple CEO John Ternus has pressed software chief Craig Federighi to pursue a more ambitious artificial intelligence strategy within the company. According to Bloomberg's Mark Gurman, Ternus is specifically pressuring Federighi to accelerate the Siri roadmap and deliver powerful AI agents to users. This internal push indicates a strategic shift at Apple to integrate more advanced AI capabilities into its core software ecosystem.

The VergeBloomberg.com9to5Mac

Sources

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