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Apple Cannot Say When iPhone Duo Supply Will Meet Demand, CEO John Ternus Tells Reuters
Apple's CEO John Ternus says the company cannot yet predict when iPhone Duo supply will meet demand.
Key points
- Apple launched the iPhone Duo last month for $1,999.
- Some iPhone Duo shipments are expected to arrive in 2027, after preorders quickly sold out.
- Ternus said a very small percentage of iPhone Duos were returned over cracked screens and Apple is replacing them.
Why it matters. Apple expects even higher memory costs in its December quarter, partly offset by recent price increases, so pressure on pricing and product availability could continue.
In an interview with Reuters, Apple chief executive John Ternus said the company cannot predict when iPhone Duo supply and demand will be in balance. Apple launched its first foldable last month for $1,999, and preorders quickly sold out, with some shipments expected to arrive in 2027. Ternus said a very small percentage of iPhone Duos were returned over cracked screens, which Apple is replacing, and called memory pricing unprecedented.
Latest updates
Apple Cannot Say When iPhone Duo Supply Will Meet Demand, CEO John Ternus Tells Reuters
Apple CEO John Ternus told Reuters in an interview that the company cannot say when it will have enough iPhone Duo units to meet demand. Supply constraints for the device have not been lifted, and Ternus did not offer a timeline. According to TechCrunch, Apple says production of the iPhone Duo is ramping up. Shipping delays are expected to stretch into next year. The shortage points to continued pressure on availability for buyers ahead of the holiday season.